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Strategic Planning - SPY00111M

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  • Department: Social Policy and Social Work
  • Module co-ordinator: Dr. Slobodan Tomic
  • Credit value: 20 credits
  • Credit level: M
  • Academic year of delivery: 2021-22

Module summary

This is a foundation module which provides a grounding in strategic planning and which builds on ground covered in the module on Public Management and Delivery.

Module will run

Occurrence Teaching period
A Spring Term 2021-22

Module aims

  • to increase your knowledge of the history, evolution and process of strategic planning
  • to develop your ability to implement strategic planning and to participate knowledgeably in the process
  • to develop your ability to understand design options and methods and analyse existing and new strategic planning processes
  • to understand the factors that shape strategic planning in non-profit contexts
  • to develop understanding of how strategic planning in non-profit contexts has been affected by concepts such as New Public Management

Module learning outcomes

By the end of this module a student should be able to:

Understand strategic planning including:

  • history, evolution and criticism
  • process design options
  • elements of the strategic analysis process
  • expected benefits and outcomes

And be able to:

  • analyse external and internal trends and issues
  • apply strategic thinking to short and long term issues
  • design strategy formation processes
  • assist their organizations movement into the future

Assessment

Task Length % of module mark
Essay/coursework
Essay 3000 words		 N/A 100

Special assessment rules

None

Additional assessment information

Formative work will be embedded in the module to ensure that students have an early opportunity to consolidate their academic literacy skills. the formative work will consist of a written exercise which will be incorporated in the end of module assignment, and on which detailed feedback will be given.

Reassessment

Task Length % of module mark
Essay/coursework
Essay 3000 words		 N/A 100

Module feedback

The lead marker (the module tutor) will include comments about the content, structure, and evidence used etc. to provide you with constructive information that will enable you to improve on future work. The feedback a tutor can offer can be invaluable to your studies, so it is important you read this carefully

We aim to return your marked work to you within one month of its submission.

Feedback will be given in three ways:

(1) Comments within the actual text will highlight specific points and examples that the marker wants to draw to your attention.

(2) The marking criteria will be highlighted to show how your assignment has been rated against those criteria. This will enable you to calibrate your performance against a consistent scale, and therefore to aim to improve in specific areas.

(3) Finally the marker will provide a narrative summary in which the main points will be set out and any major areas for improvement highlighted.

Indicative reading

JOHNSON, G., WHITTINGTON, R. and SCHOLES, K (2011) PDF resource 'Exploring Strategy', Harlow, Prentice Hall,

FAVOREU, C., CARASSUS, D. and MAUREL, C. (2015). ‘Strategic management in the public sector: a rational, political or collaborative approach?’, International Review of Administrative Sciences, Vol. 82, No. 3, pp. 435-453.

BRYSON, J. (2010) 'The Future of Public and Nonprofit Strategic Planning in the United States, Public Administration Review, December 2010, Special Issue, pp. 255-267.

HUGHES, O. (2003) eBook resource ‘Strategic Management’, Public Management and Administration: An Introduction, Basingstoke: Palgrave. Chapter 7, pp. 132-148.

BOYNE, G. AND WALKER, R. (2004) eJournal via YorSearch ‘Strategy content and public service organisations’, Journal of Public Administration Research and Theory, Vol. 14, No. 2, pp. 231-252.

KOTTER, J. P. (1995) PDF resource ‘Leading change: Why transformation efforts fail’, Harvard Business Review, Vol. 73, No. 2, pp. 59-67.


The information on this page is indicative of the module that is currently on offer. The University is constantly exploring ways to enhance and improve its degree programmes and therefore reserves the right to make variations to the content and method of delivery of modules, and to discontinue modules, if such action is reasonably considered to be necessary by the University. Where appropriate, the University will notify and consult with affected students in advance about any changes that are required in line with the University's policy on the Approval of Modifications to Existing Taught Programmes of Study.