In this module you will study the impact of enterprise and innovation in the music industries and examine the role of entrepreneurship in the development of music technologies through case studies of various sound practices and audio professions.
To examine a variety of sound practices and audio professions in order to identify and develop your individual practice within a professional context.
To understand the impact and relationships of creativity and entrepreneurship in the music/audio industry and broader socio-economic contexts.
To study the work and careers of sound practitioners working in a variety of audio professions
To create a portfolio of work for identified artistic and professional contexts.
To develop ways in which to present, disseminate and frame your own professional practice through different strategies, tools and audio/visual media.
To further develop professional verbal/written/visual presentation skills.
Module learning outcomes
Understand the intellectual, technical and creative skills associated with key contemporary sound practices and audio professions and develop individual practice within current professional contexts.
Be able to make meaningful and useful observations on the relationship between creativity and entrepreneurship, and understand how this relationship historically and currently impacts the music/audio industry and broader socio-economic and environmental contexts.
Be able to critically analyse the work of contemporary sound practitioners working across various audio professions through well informed aesthetic and technical considerations.
Be able to fully devise and create a portfolio of work with a view to furthering employment prospects
Be able to frame professional practice and associated creative outputs using effective and coherent dissemination strategies through a variety of contemporary tools and media.
Be able to present work with developed verbal, visual and written styles appropriate for a professional context.
Indicative assessment
Task
% of module mark
Essay/coursework
100
Special assessment rules
None
Indicative reassessment
Task
% of module mark
Essay/coursework
100
Module feedback
Written feedback within 20 working days of assessment date.
Indicative reading
Hugill, Andrew. 2008. The Digital Musician. New York ; London: Routledge.
Brook, Julia, and Fostaty Young, Sue. 2019. "Exploring Post-degree Employment of Recent Music Alumni." International Journal of Music Education 37, no. 1: 142-55.
Dromey, Christopher, and Haferkorn, Julia Editor. The Classical Music Industry. Routledge Research in Creative and Cultural Industries Management. New York ; London : Routledge, Taylor & Francis Group, 2018.
Devine, Kyle. 2015. "Decomposed: A Political Ecology of Music." Popular Music 34, no. 3: 367-89.
Wikstro¨m, Patrik, DeFillippi, Bob, Editor, and DeFillippi, Robert. 2016. Business Innovation and Disruption in the Music Industry. Northampton, Massachusetts : Edward Elgar Publishing.
Fitterman Radbill, Catherine. 2013. Introduction to the Music Industry : An Entrepreneurial Approach. New York ; London: Routledge.
Rogers, Jim. 2013. The Death and Life of the Music Industry in the Digital Age. London : Bloomsbury.
Strong, Catherine, and Raine, Sarah. 2019. Towards Gender Equality in the Music Industry. New York: Bloomsbury Academic & Professional.