Business Planning & Sustainable Entrepreneurship - MAN00001I

«Back to module search

  • Department: The York Management School
  • Credit value: 20 credits
  • Credit level: I
  • Academic year of delivery: 2025-26

Module will run

Occurrence Teaching period
A Semester 1 2025-26

Module aims

The module requires students to apply their learning from prior modules in order to initiate and develop an idea for a new, sustainable business venture and prepare a detailed business plan. The module is also designed to develop the ability of students to work in teams.

Module learning outcomes

Subject Content:

  • Understand and apply key aspects of sustainable new venture creation and development, including: deciding upon a business idea, developing a value proposition for customers, and proposing a business model to deliver the product or service to market.

Academic and graduate skills/qualities:

  • Demonstrate an understanding of the interaction between various key functional areas within Management.

  • Acquire and organise information from a wide range of source materials.

  • Analyse and prepare sustainable solutions to an increasingly complex set of business problems.

  • Demonstrate and reflect on the skills necessary for effective group and teamwork.

Module content

Indicative Teaching Topics:

  • Introduction & welcome to business planning & sustainable entrepreneurship

  • Planning and managing the business planning process

  • Financial forecasting for a new business venture

  • Analysing the market and developing value propositions

  • Marketing and salesales

  • Operations, supply, processes & people

  • Planning resources & identifying risk

  • Module feedback and review

  • Teaming & reflection including concepts of group dynamics, team roles, leadership, trans-cultural working in teams.

Other content (embedded):

  • Business start-up methods

  • Academic tools and frameworks to support business planning

  • Integrating key functional areas of management in business planning

  • Preparing formal business plans

Indicative assessment

Task % of module mark
Essay/coursework 60
Groupwork 40

Special assessment rules

None

Indicative reassessment

Task % of module mark
Essay/coursework 100

Module feedback

Feedback will be given in accordance with the University Policy on feedback in the Guide to Assessment as well as in line with the School policy.

Indicative reading

Examples of texts are the most recent editions of:

Burns, P. New Venture Creation. Palgrave.

Koester, E. Green Entrepreneur Handbook The Guide to Building and Growing a Green and Clean Business, CRC Press.

Barringer, B.R. and Ireland, R.D. Entrepreneurship – Successfully Launching New Ventures. Global Edition. Pearson.

Stutely, R The Definitive Business Plan – The fast track to intelligent planning for executives and entrepreneurs. Pearson/Financial Times Publishing.

Williams, K. Brilliant Business Plan – What to know and do to make the perfect plan. Pearson.

Williams, S. The Financial Times Guide to Business Startup. FT Pearson.

Wickham, P.A. Strategic Entrepreneurship. Prentice Hall.