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Business Economics - MAN00016C

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  • Department: The York Management School
  • Module co-ordinator: Dr. Maryam Alhalboni
  • Credit value: 20 credits
  • Credit level: C
  • Academic year of delivery: 2024-25

Module will run

Occurrence Teaching period
A Semester 2 2024-25

Module aims

The aim of the module is to introduce students to core economic principles and how these can be used in a business environment. It provides grounding in the fundamental concepts of micro and macro economics and the way in which these concepts improve our understanding of markets, from the point of view of consumers and producers.

Module learning outcomes

After successful completion the student is able to:

Subject content

  • discuss the workings of competitive markets;

  • discuss and analyse consumer demand;

  • discuss and analyse a firm’s output decisions under perfect and imperfect competition;

  • discuss and analyse various pricing strategies for firms with market power;

  • describe the role of government intervention in the market;

  • discuss the effect of the macroeconomic environment on the business;

Academic and graduate skills

  • apply basic economic reasoning in a business context;

  • identify economic trade-offs in common business decisions.

Module learning outcomes are in line with PLOs for Actuarial Science and ABFM. In this module students are developing their problem solving skills, analytical skills, reflexivity skills, their understanding of economic concepts, evaluate significant issues, gain insight in decision making processes, and students learn to apply/implement the theory and knowledge using critical thinking.


Task Length % of module mark
Closed/in-person Exam (Centrally scheduled)
Closed exam
3 hours 100

Special assessment rules




Module feedback

Feedback will be given in accordance with the University Policy on feedback in the Guide to Assessment as well as in line with the School policy.

Indicative reading

Sloman, Garratt, Guest and Jones - Economics for Business (8th edition)

The information on this page is indicative of the module that is currently on offer. The University is constantly exploring ways to enhance and improve its degree programmes and therefore reserves the right to make variations to the content and method of delivery of modules, and to discontinue modules, if such action is reasonably considered to be necessary by the University. Where appropriate, the University will notify and consult with affected students in advance about any changes that are required in line with the University's policy on the Approval of Modifications to Existing Taught Programmes of Study.