This option module explores creative business contexts beyond the UK. It will examine how global forces - like digital convergence - shape the making and distribution of content across stage, screen and interactive media. And it will analyse how different cultural systems or traditions affect how content is made and financed - and what we can learn from exposing ourselves to different creative business methodologies and cultural priorities. The module will focus on China, India, Africa and South America as key sites of creative endeavour and compare conditions there with those that currently prevail in the UK, Europe and the US. The module will also introduce students to the business of co-production, and international cross-financing.
Occurrence | Teaching cycle |
---|---|
A | Semester 1 2023-24 |
This module aims to:
At the end of this module you will be able to:
This module will focus initially on cultural models in China, India and South America drawing out comparisons with commercial and subsidised models in Europe. the UK, and the US. Screenings will be via VLE "walled garden".
Task | Length | % of module mark |
---|---|---|
Essay/coursework 2000 word essay: Analysis of an International cultural context |
N/A | 70 |
Oral presentation/seminar/exam 10 minute National Profile Presentation |
N/A | 30 |
None
Formative work is embedded into weekly exercises in the seminar structure.
Task | Length | % of module mark |
---|---|---|
Essay/coursework 2000 word essay: Analysis of an International cultural context |
N/A | 70 |
Oral presentation/seminar/exam 10 minute National Profile Presentation |
N/A | 30 |
You will receive written feedback in line with standard University turnaround times.
Verbal feedback on the first summative will be available before term's end to feed into the second summative.
Edward Jay Epstein, The Big Picture: Money and Power in Hollywood (New York: Random House, 2006)
Jonathan A. Knee et al, ,The Curse of the Mogul: What's Wrong with the World's Leading Media Companies (New York: Penguin, 2011)
Lee McGuigan et al,, Global Media Giants (New York: Routledge, 2016)
Eva Bakoy et al., Building Succesful and Sustainable Film and Television Businesses: A Cross-National Perspective (Bristol: Intellect, 2017)
Felicia Chan and Andy Willis (eds), Chinese Cinemas (London: Routledge, 2016)
Rini Bhattacharya Mehta, Bollywood and Globalization (London: Anthem Press, 2011)
Stephen M. Hart, Latin American Cinema (London: Reaktion Books, 2014)
E.J.Westlake, World Theatre (London: Routledge, 2017)