External marketing and publicity

Student recruitment

A range of general and targeted student recruitment campaigns are run throughout the year by Marketing, Recruitment, Admissions and Outreach. To discuss student recruitment marketing, contact your relevant Marketing Manager. 

Promoting research and major stories

The external promotion of research findings and impact is supported by the Media and Research Communications team, focusing on collaborating with academics to promote research to key stakeholders and support our mission as a University for Public Good. 

Throughout your research project

It's important to consider your communication goals and what you're trying to achieve at an early stage in your project. 

If you have a significant project or initiative starting up, would like to discuss research communications activities or which channels are right for you, contact the Research Communications team.

• research-communications@york.ac.uk

Engaging with the media 

If you need to have a press release signed off, would like to talk to someone about a news story, need advice about liaising with the media and journalists, or require support with interview preparation, crisis communications, or promoting your work to the media, contact the Press Office. 

• pressoffice@york.ac.uk

Support is available for urgent media enquiries out of hours.

Learn more about engaging with the press and media

Engaging with policymakers

The York Policy Engine supports colleagues in developing their skills and confidence to engage with policymakers.

Learn more about support and training for policy activities

Social media

Training sessions are available that focus specifically on promoting research using social media (login required). More generally, our social media guidelines for researchers cover the basics of using social media as a tool for research promotion.

Events and public engagement

Support for your events

If you're planning an event, the Events team can offer advice on all stages of event planning: conception, planning and delivery. Support is available for public-facing and corporate events as well as advice on managing your own departmental events.

Promotional support is also available for high-profile events, conferences and visitors.

Core university events

York Festival of Ideas and the YorkIdeas open lecture series are two of the University's key public engagement channels.

The Events team also maintain and develop regional, national and international partnerships with a range of organisations and influencers. 

Learn more about events and public engagement

Connecting with alumni

The University maintains excellent connections with our expansive global community of alumni through social media, newsletters and the York for Life platform.

Learn more about our work with alumni

Support