Posted on 25 November 2013
Film director and Department of Theatre, Film and Television graduate Nik Morris’s video for Falling in Love, from singer/songwriter Jack Edwards, is available to watch online alongside international artists such as Sigur Ros and Roisin Murphy.
Described by the Festival as “beautifully filmed” with a “cool idea”, Falling in Love is Nik Morris's third music video as director, with previous promos made for Roundhouse Records' Tres B and independent musician James Harker.
Nik Morris, who graduated from York with a PhD in January 2012, says the gritty, special-effects filled video for Falling in Love “collides sci-fi elements from Prometheus and Eternal Sunshine of the Spotless Mind to deliver a four-minute break up story for those who really want to forget”.
He is currently in pre-production on a new video for Jack Edwards’ next single, which will be released by The Animal Farm label in 2014. He has also directed and produced animated and live-action online commercials for companies including TouchRight Software and the CARMEN Neuroscience platform, and educational films including the animated teenage health story Is the World Listening?
York provided the learning and means to enjoy intellectual pursuits that have enriched life after graduation
Nik Morris said: “It's affirming to have the video showcased at this early stage of my career - for me and for the new team I brought together to collaborate on the production.
"My years at the University of York have proved valuable. My friends, classmates, tutors and student society colleagues have become a valuable professional network, which has been essential when developing my business. But most valuable of all, York provided the learning and means to enjoy intellectual pursuits that have enriched life after graduation."
The Falling in Love video is featured on the BBC Music Video Festival website until the end of December 2013. Visit http://bbcmusicvideofestival.tumblr.com/post/65246539102/jack-edwards-falling-in-love-director-nik to watch the video and read interviews with Nik Morris and Jack Edwards.