Business Case for Green

Wednesday 7 March 2018, 2.00PM to 16:00

Speaker(s): Prof Peter Ball, The York Management School

The transition of organisations to greener, more eco-efficient operations offers significant opportunities to reduce cost, increase quality, add more value to customers and to develop new business streams. As businesses become greener, and ultimately work towards sustainability, opportunities arise to actually benefit the environment rather than minimise our impact on it.

The second in a series of workshops covering Sustainable Manufacturing for the Chemical Industry from a number of multidisciplinary viewpoints, this particular workshop presents the case for becoming greener, provides simple examples of what the leaders are doing and insight into how the leaders are approaching the green challenge to create opportunities. The examples used are easy to relate to and show how seemingly counterintuitive approaches are better. Using understanding gained from the initial lecture, students will work on a case based on a leading company to propose innovative ways forward. Innovation in such leading companies can often be simple rather than based on new technology - we just have to look at the challenge with a different mind-set. The session closes with feedback on the case and a view of what could be the future make up of company operations in the decades ahead.

The workshop will be delivered by Prof Peter Ball of The York Management School(https://www.york.ac.uk/management/staff/pball/).

Follow the link below to register your attendance via Eventbrite.  Attendance at all five workshops is not compulsory but is encouraged. Places are limited and will be allocated on a first come, first served basis.  

https://www.eventbrite.co.uk/e/business-case-for-green-tickets-41760948120

Location: LMB/025, Law and Management Building, University of York

Admission: Free

Email: rob.mcelroy@york.ac.uk

Telephone: + 44 (0)1904 324527