Keke C.
About me
| Keke C. | |
| Economics and Related Studies | |
| Economics and Finance | |
| Undergraduate | |
| Wentworth | |
| 2011 | |
| China |
My employment
| Brand Ambassador | |
| Remy Cointreau | |
| China | |
| Engineering and manufacturing | |
| 2013 | |
| £200000 | |
| £200000 |
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A day in the life of a Brand Ambassador in China
Where I hope to be in 5 years
Develop professional knowledge through further study, like WSET level 3.
And put EMBA study in my 5 years goal schedule.
My advice to students considering work
From my personal experience, I moved to London and challenged myself on living and working after graduation. Even though it was only 6 months, I had put myself through every tough period, from looking for a job to living a life in London, an experience which I really appreciate and something I believe plays an important role in my life. Therefore, I encourage every single international student to try your best to experience different lives as much as you can.
I would also advise current students to keep in touch with international alumni more frequently.
My advice about working in my industry
Keeping in touch with international alumni more frequently.
What I do
#1 - Development Objective
i. Develop advanced skills of training, such as public speech, inter-communication, psychology and etc.
ii. Develop professional knowledge on spirits and wine. eg: WSET level 2
iii. Develop professional tasting techniques and CRM skills
#2 - General
i. Execute all BA programs with quality and quantity
ii. Lead training projects(except LXIII & non-cognac product)
iii. Track and monitor A&P budget.
iv. Gain more experience, and develop own style with maturity.
#3 -A&P i. Ensure tracking, monitoring A&P level to work out better controls to manage risks
ii. Ensure that we do not overspend on versus Budget
iii. By using PPF and PRF and promotion report, improve quality for excutions and think in terms of commercial benefit and luxury brand image
#4 - Projects
i. Deliver and supervise the training programs to all contract outlet staff and internal staff ( new colleague & PGs)
ii. Update and tailor-made training material according to different audience
iii. Work out training plan monthly
iv. Supervise all detail during events
v. Evaluate performance of event agencies and guest's quality
vi. Develop closer collaboration relation with various departments and teams
Skills I use and how I developed them
Extracurricular skills:
Public speaking, team leading, on-site management, marketing skills, communication skills, budget control and so on.
What I like most
I am so proud of representing our brands to deliver the core message of Fine Champagne Cognac to our clients and audiences.
Next steps...
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