Occurrence | Teaching cycle |
---|---|
A | Autumn Term 2020-21 |
B | Spring Term 2020-21 |
The module is designed to develop the knowledge and understanding of the major issues that businesses are confronted with when operating in international markets. It is devoted to the theoretical and applied aspects of international business environment such as social, financial, economic and political systems, risks and entry barriers. It introduces key theories of international business, including the determinants and the impact of international trade, foreign direct investment and regional integration. Business environmental issues such as business ethics and intellectual property right in the global context are also discussed. The theoretical understanding is illustrated and examined by reference to the examples of countries, international institutions, industries and companies.
By the end of this module, students should be able to:-
Demonstrate a critical understanding of the complex nature of the international business environment and how the social, economic and political factors have influenced, and continue to influence international business.
Develop a sound understanding of the major theories of international trade, foreign direct investment and regional integration.
Aware the role of international trading and regulatory institutions and their interaction with firm strategy.
Evaluate and apply learned concepts and theories.
Task | Length | % of module mark |
---|---|---|
Essay/coursework Coursework |
N/A | 100 |
None
Task | Length | % of module mark |
---|---|---|
Essay/coursework Coursework |
N/A | 100 |
The timescale for the return of feedback will accord with TYMS policy
Peng, Mike and Meyer, Klaus. (2016). International business (2nd edition). London: Cengage Learning.