A strong visual identity is a valuable asset, conveying a clear and consistent message, reinforced over time with every communication. The University’s visual identity was approved by the University Council in 1994, and since then it has been revised periodically to ensure that it remains current and fresh.
As part of a larger brand definition initiative, a new variant of the University logo is being made available in a phased roll-out.
A new visual identity system is being introduced in 2016 which will include guidance on colours, photography, typeface, templates and stationary. We will publish the new guidance when it is approved.