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Getting the most from social media

Social media tool kit

Each platform and audience is different. While there isn't a definitive 'how-to' guide, we do have a social media tool kit (available on the wiki) to help you get the most from social media.

This resource is always being added to and updated, and covers a range of topics including:

  • practical tips on how to manage your accounts and content
  • how to write an effective post
  • developing a social media strategy
  • examples of good practice and ideas for content
  • using images and other media on social media
  • being on brand
  • what is engagement and how to measure success