Getting the most from social media
Social media tool kit
Each platform and audience is different. While there isn't a definitive 'how-to' guide, we do have a social media tool kit (available on the wiki) to help you get the most from social media.
This resource is always being added to and updated, and covers a range of topics including:
- practical tips on how to manage your accounts and content
- how to write an effective post
- developing a social media strategy
- examples of good practice and ideas for content
- using images and other media on social media
- being on brand
- what is engagement and how to measure success