Contact me if you need help starting your career in social media marketing

About me

Mohamed E.
Social Informatics and Interactive Technologies

About this profile

Director, Social Media Data Research and Client VAS
Crowd Analyzer
Digital and IT services
Medium-size business (50-249 employees)

About the job

What I do

I am the director of the research department. My job is to make sure of three things mainly:
1- Hiring and training the right social media researchers.
2- Creating and maintaining the right research process.
3- Setting and monitoring the right research vision.

Skills I use and how I developed them

- Research and analysis.
- Qualitative and quantitative analysis and reporting.
- Training employees and current clients.
- Enhance our social media monitoring tool.
- Project management.

What I like most

Socializing with people and analyzing new issues every day. I always think of every report we work on as an opportunity to help plenty of people.

What I like least

Computer oriented and mundane tasks.

What surprised me most

The level of authority given and controlled flexibility.

Finding and applying for the job

How I looked for work

Headhunted through Linkedin.

How studying in the UK affected my job seeking

It was one of the reasons why my previous employer in Singapore was interested in my profile in Linkedin. I used to work as Social Media Research Analyst at iSentia Brandtology, Singapore. I worked on client servicing and research projects related to social media activities. This included producing business reports, understanding and analyzing the issues and trends on the internet particularly, conducting industry specific analysis and write ups for both commercial and government clients, and more.

How I found out about the job

Personal contacts

My career

My career goals when I graduated

It was never about money. It was about being where I will learn the most and impact others.

Courses taken since graduation

Professional Certified Trainer, American University in Cairo
Coursera - Content writing for professionals, North Western University.
Coursera - Mastering Data Analysis in Excel. Duke University

Where I hope to be in 5 years

Angel Investor, investing in other peoples' ideas and projects.

My advice to students

My advice to students considering work

Never start seeking money. Instead, seek knowledge and embed your values of helping others.

My advice about working in my industry

You need to refine your skills in writing, reporting, and statistical analysis.

Contacting me

If you need help in starting your career in Social Media Marketing or Monitoring areas, please feel free to contact me. I wish you all the best of luck.

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