Research

Research topic: Immigrant Entrepreneurs on World Successful Brands.

Research interests: Marketing Brands, Ethnic Entrepreneurship, Entrepreneurial Culture, Small and Family Business Enterprise, Business Survival, Business History, Strategy.

Supervisors: Professor Teresa Da Silva Lopes and Professor Bob Doherty

Profile

Nur Suhaili obtained her undergraduate degree, a BTech in Information Communication Technology minor in Corporate Management from the Universiti Teknologi Petronas Malaysia in 2005.

After graduating, she served ExxonMobil Corporation as an IT Security Analyst for three years. Then, she worked for NorthgateArinso as an SAP Consultant for two years where she involved in projects for clients such as Barclay’s Capital UK, Enel Italy, Bank of America, and NorthgateArinso Belgium. Later, she decided to jump into academic and served Kuala Lumpur Metropolitan University for almost two years where she taught business management and entrepreneurship subjects.

In addition, she received her master degree, an MBA specialized in Marketing from the Open University Malaysia in 2008. Before she came to York, she was in New Zealand collecting data and involved in a mini research for student at the University of Auckland. Currently, she is a PhD Student at the York Management School, University of York, UK. She started her PhD in October 2012 with a full scholarship from the Government of Malaysia (MARA).