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NEW Publication by PhD student Christopher Wakefield.

Posted on 8 October 2020

Online article concerns the use of social media in archaeological outreach work

Must Farm under excavation

Digital Public Archaeology at Must Farm: A Critical Assessment of Social Media Use for Archaeological Engagement explores the digital outreach for the Must Farm project, a development-led excavation on a Late Bronze Age site in Cambridgeshire that took place between 2015-16.

Quantitative examinations of the project's Facebook metrics and qualitative comment analyses are employed to assess whether audiences were meaningfully engaged by these online strategies.

The article is published in Internet Archaeology.  You can read it (Open Access) here. Go to article