Samarthia joined the Environment Department in December 2007 from her previous post from the Centre for Business Relationships, Accountability Sustainability and Society (BRASS) at Cardiff University, Cardiff. Samarthia had worked at the School of Management and Economics, Queen’s University of Belfast prior to joining Cardiff University. Samarthia has held various research positions in India and has extensive research experience in the field of Sustainable development & technological policy issues; Social & economic aspects of sustainability.
Please note that Samarthia's office has moved - she is now in V/X/033 in Grimston House
| Lecturer | University of York, Environment Department |
| PhD | Aberystwyth, UK |
| MSc Agronomy | Allahabad, India |

The research adopts a global-local perspective on the food industry and its regulation and aims to explore an understanding of the interaction of private and public systems of regulation and their effects on firm strategies (especially corporate retailers and processors) and the local and regional impacts of these models. The perspective will integrate a (vertical) supply chain approach with a deeper understanding of the (horizontal) local and regional impacts and effects.
The research involves interviewing and assessing major corporate retailers along the following lines:

Samarthia has been interested in this research programme as it looks to challenge traditional anglo-centric approaches to the sustainable production and consumption of food by highlighting the increasing significance of cultural, ethnic and religious farmings of food.
Secondly, it incorporates sociological and geographical knowledge to look more broadly at the effect of nature-society relationships on the production and consumption of food. Some of the research projects that Samarthia is involved in under this research programme are:
This project aims to identify and map ethnic food deserts in South Wales. It is hypothesised that certain regions may or may not be categorised as conventional food deserts, but also contain areas where ethnic minorities face intensified food access hardship due to a scarcity of traditional foods.
In the public arena, the debate over genetically modified foods has so far been dominated by disagreements over the potential risks and benefits of agricultural biotechnology. These discussions, however, largely avoid explicit consideration of religious, moral and ethical values even though they take place against a backdrop of values and principles often shaped by unexpressed religious and moral viewpoints.
The research explores key interrelated questions, e.g.
This research project aims to firstly map out the shape of the halal supply chain in South Wales thereby providing us with an important evidence base for future research initiatives and secondly look at the attitudes towards/reasons for involvement in the halal food supply chain by local farmers.
Trends in the use of biomaterials suggest that automotive companies (e.g. DaimlerChrysler, Toyota and Ford) are using biomaterials, and other renewable materials and plastic with recycled-content in automotive components in Europe. However the increased presence of these materials in automobiles can be expected, only as more research is conducted and as performance meets or exceeds current standards and costs are reduced. Biomaterial substitution is in its early stages at present; therefore a complex question that arises is what infrastructure should be built and what biomass inputs and applications are most desirable, profitable and efficient over time.
In collaboration with the Composites Systems Innovation Centre, Department of Mechanical Engineering University of Sheffield, this research seeks to understand how significant the long-term potential of biomaterial substitution is and to identify the barriers to further growth. At its most fundamental, the research seeks to answer the question ‘Can biomaterials make a substantive contribution to greater sustainability?’
This pioneering research aims to provide solutions for the formulation of strategy concepts suitable for biomaterial substitution through: a)The identification of the scale and growth rate of the substitution of traditional material by bio-materials with specific reference to the automotive sector; b) The analysis of the impact of transformation towards material substitution occurring within and across the supply chain; c) The examination of the sustainability implications of the above at the local and national levels; and d) The formulation of conclusions on the implications of biomaterial substitution on national and regional level bio-security including in terms of other land-use conflicts.
The White Rose University Consortium has funded a three year studentship to conduct research leading to a PhD within this project.
| 2007-2011 | Local and Global Geographies: Unravelling the complex relationships between Food, Religion and Society. a) Religion and Society – Halal Food Supply Chains b) Ethnic Food Deserts |
| 2008-2011 | Economic Globalisation and Ecological localisation in the Agri-Food Sector. |
| 2007-2011 | Exploring the diffusion of Climate Change ideas and issues along the food supply chain. |
| 2008-2011 | Impact of bio-materials in the Agri-food and Automotive sectors: A supply chain perspective |
| 2011 | Whole Decision Network Analysis for Coastal Ecosystems, joint with Dave Raffaelli, John Forrester, Caz Snell et al (ESPA £170k) |